We decided to write this short article because the daily perusing of LinkedIn is inundated with career coaches, personal brand builders, and content noise. We love LinkedIn for the fact that it brings so many people together to share information, network, or find job opportunities. The main goal of this article is to encourage people that may be looking for work to drown out the noise and manage YOUR career. There are so many career experts and conflicting opinions floating around on LinkedIn, which might be confusing for those who are actively trying to land an opportunity, especially in the age of COVID-19.

There are awesome people on LinkedIn that are totally qualified and knowledgeable to provide resources and guidance in your career. With that being said, in all situations there may be people who attempt to capitalize on the moment to build themselves up, increase followers, and be “popular”. The time is now, for content creators/thought leaders to be consistently authentic and original. Recycling content and posting things that tickle the ears of vulnerable job seekers is not where it’s at. Job Seekers: No one is more familiar with your background and experience than YOU. Help is a wonderful thing, but noise has got to go! Drown out that noise, focus, and be the manager of your career!